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SRG SSR MOVES TO MPEG4 WITH ADTEC DIGITAL

Nashville, Tennessee - Naaldwijk, NL - Swiss Broadcasting Corporation (SRG SSR) announces it will begin migrating its satellite transmission from MPEG2 compression to MPEG4 HD 4:2:2 advanced compression with the installation of equipment and service designed by Adtec Digital. The purpose of the change is to conserve satellite bandwidth and to work in tandem with the European Broadcasting Union (EBU) resolve to move to HD, effective February 2012.

The Adtec devices to be incorporated into SRG SSR include EN-81 multi-CODEC Encoder/Modulators and RD-60 multi-CODEC IRDs. According to SRG SSR systems engineer of technical operations, during testing "the Adtec devices provided the ultimate stability among all units in the test. Additionally, "Adtec's prices were lower than their competitors." The SRG SSR systems engineer also states that evaluating known brands seemed important at first, providing a "feeling of security," but that quickly changed after the unsuccessful tests. "Big names became less important," he says. It's ultimately about quality."

"The decision from SRG SSR to chose Adtec definitely sets standards in Switzerland and surrounding areas," says Hansgeorg Lichte, Director of Business Development for Adtec Europe."Due to Adtec's perfect interoperability, SRG SSR can now exchange content not only from within in the country, but also from anywhere else - in any format, any CODEC, any color space."
The EN-81 is designed especially for Tier 1 satellite, ASI/fiber and IP contribution, and DSNG applications. It offers HD and SD MPEG-2 and MPEG-4 AVC encoding and boasts 16 channels of audio. The RD60 is a multi-CODEC low and normal delay MPEG 2 and MPEG 4 AVC/H.264 high definition IRD. It is interoperable with other encoders making it ideal for mission critical trunking, ad-hock OB, DSNG and teleport applications.


About Adtec Digital:
Established in 1985, Adtec Digital is a global market leader providing hardware and software solutions for contribution, distribution, studio, commercial insertion and professional video playback applications. Adtec develops equipment and solutions for standard and high definition MPEG 2 and MPEG 4 AVC compression, multiplexing, decoding, ad insertion, playback and data management. Adtec products proudly serve the global broadcast and professional audio-visual markets. Adtec Digital is headquartered in Nashville, Tennessee, with product and development solutions in Jacksonville, Florida. Among other accolades, Adtec Digital is a three-time Superior Technology Award Recipient (STAR) by TV Technology Magazine. For more information, visit http://www.adtecdigital.com.

About Adtec Europe:
ADTEC Europe BV, based in Naaldwijk The Netherlands is official master distributor of all Adtec Digital products. Adtec Digital is a leading developer of digital and IPTV products and solutions including multicodec encoders, decoders, multiplexers, ad servers and management servers. Adtec Digital offers innovative technology that grows with the needs of customers and advances of the industry.

About SRG SSR:
SRG SSR is a media enterprise governed by civil law and operated in accordance with the principles of company law. It is committed to public service broadcasting. Its remit is based on the Swiss Federal Constitution, the Federal Radio and Television Act (RTVA), and its charter. In legal terms, SRG SSR takes the form of an association.  As a non-profit organisation, SRG SSR derives around 70 percent of its revenues from licence fees and about 30 percent from commercial activities. It is politically and financially independent. SRG SSR is made up of 5 Enterprise Units and 6 subsidiaries. With some 6,100 employees (5,000 full-time equivalents), an annual turnover of 1.6 billion Swiss francs, 18 radio stations and 8 television channels, as well as complementary websites and teletext services, SRG SSR is the largest electronic media organisation in Switzerland. Its radio stations lead their respective markets in all four language regions - as do the television channels at prime time. SRG SSR services successfully hold their own against a variety of competing foreign broadcasters with much more financial muscle.

About EBU:
The EBU serves 85 national media organizations in 56 countries in and around Europe. It represents its members and promotes the values and distinctiveness of public service media in Europe and around the world. The Eurovision and Euroradio networks deliver news, sports, events and music to EBU Members and other media organizations. Services to Members range from legal advice, technical standardization and development to coproduction and exchange of quality European content. The Network & News Department is in charge of providing high-quality live and file contribution services to EBU Members and customers. For more information about the EBU: www.ebu.ch.

 

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